Wenda at VivaTech Paris!
28 May 2018
7 June 2018


After 5 days in Hong Kong and Shenzhen, many pitches and meetings the winner of the Program is Wenda, gaining full support to develop the Hong Kong market as perfect launchpad for the Asia-Pacific.

“STARTIT.Asia is a very special program” states the team after one week full of meetings and pitches.
Wenda went first to Shenzhen, the center of technology, presenting its IoT for tracking food waste and prevent unsafe food. Here they visited the Sino-Finnish Park and the Cloud Park, both of them big centers where technology and tech products are developed and pitched to investors and companies of the Shenzhen Area.

Moving to Hong Kong for the rest of the week, the Wenda team presented to many players deeply involved into the economy of the city: private, investment firms and institutions.
This city Is a vibrant place, “by 5 hours of plane you can reach half the world population” states Stefano Passarello, Managing partner at P&P.

The STARTIT.Asia program is inspired by a concrete objective: giving to the best and brightest Italian start-ups seeking international exposure the chance to outgrow the Italian national borders and to promote their personal business ideas. As last year, the selected Italian entrepreneurs will have the possibility to test the Hong Kong marketplace and be involved in visits, meetings, and workshops in some advanced technological districts in China. At the end of the program, each entrepreneur will present its personal business idea improved with the help of local contacts to an assessment committee.

“The STARTIT.Asia program aims at providing italian entrepreneurs an access door to the Hong Kong market in terms of clients, partners and investors. For the second year in a row, the Consulate General of Italy, the Italian Chamber of Commerce in Hong Kong and Macao and the consultancy firm People & Projects take pride in coordinating the STARTIT.Asia program. The initiative, whose first edition reached remarkable following, will be sponsored once again by Italian Bank Intesa Sanpaolo.
The most innovative and promising technological solution will be selected, giving the winning start-up the chance to spend a 6-month incubation period at the Hong Kong Science and Technology Park and the Shenzhen Sino-Finnish Creative Technology Park. This 2018 edition of STARTIT.Asia will focus on Food Tech, Sustainability, Smart City, Green Tech and Circular Economy: different topics to engage a wider start-up community and stimulate an extensive pool of ideas.”

The whole program has been organized by an amazing team giving full support to the Wenda team; thank you to them and to the judges of STARTIT ASIA for choosing Wenda!